According to Spokane Valley Ford, Ford is working to improve its MyFord Touch system, which allows drivers use a touch screen or voice controls to operate control such things as temperature, music and cell phones. Last week, Ford CEO Alan Mulally said that the technology will be adjusted to make it even safer than before.
“The position we took a few years ago was that we will be operating in a wired world,” Mulally said at the Detroit auto show. “The best value we could add was to enhance the driving experience and make us better drivers. The best way to do that is to have your hands on the wheel and eyes on the road and everything is voice activated.”
Ford’s in-vehicle technology has become very popular on Ford and Lincoln models. In fact, according to Ford Dealership Kansas City, Ford says about 82 percent of Ford Edge crossovers ordered have the MyFord Touch option.
“Over time, it’s going to get to a place where it’s almost a conversation,” added Mulally. “All the data say if you have your eyes on the road, your cognitive ability is fantastic, and you’re even a better driver.”
According to Mark Fields, Ford’s president of the Americas, consumers are demanding navigation and the ability to integrate a cell phone in the vehicle for hands-free communication. Dayton Used Ford says that Ford is not only meeting these demands, but the company is also working to introducing more cutting-edge infotainment and Wi-Fi technologies that will make driving safer and more enjoyable.